Film | Photography & Brand Strategy
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About

THE ELEMENT CREATIVE TEAM

Thien Lai - Element Creative - Director & Videographer

Thien Lai

DIRECTOR

Videographer + Photographer

Thien is the film director, photographer and filmmaker at Element Creative and is our primary idea guy. Thien typically starts with the artistic vision and storyboard direction as the foundation of the project. With each project he continues to think outside of the box.

He has owned his own media business for over fifteen years specializing in the photography and film industry. Thien has worked with multiple branding agencies, magazines, and national and international brands including Lexus, the Fairmont Hotel chain, and 425 magazine.

Thien’s work as an editorial photographer has given him the ability to communicate compelling stories through dynamic imagery. His experience has given him a unique ability to communicate story through empathy, relationships, and emotion.

Justin Clark - Element Creative Co. Producer + Photographer/ Videographer

Justin Clark

PRODUCER

Videographer + Photographer

Justin is the producer, photographer and filmmaker at Element Creative and is responsible for bringing creative ideas to life. He is the bridge between the creative concept and the brand strategy with a cohesive approach to both. He works directly with agencies and companies to understand each brand and communicate it visually to the right audience.

Justin started as a portrait and landscape photographer and has since expanded to work primarily in the commercial space. He has worked in the luxury automotive industries with brands such as Maserati, Alfa Romeo and Lexus as well as with luxury hotels such as Fairmont Olympic Hotel.

His work has been seen in a variety of industries and companies including Pioneer Square, Chang Beer, LUNA Sandals and Cascade Integrative Medicine to name a few.

He has become recognized for his unique cinematic and creative style of visual media.

He is intricately involved in every part of the creative process from idea to edit and works very closely to be sure every project goes beyond the clients expectations.

His aim is to not only deliver a visually aesthetic product, but one that moves an audience to respond in some way. Films and photos that bring you into an immersive experience is his goal.

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Chris Maconi

BRAND MARKETING

Brand Strategy + Marketing Execution

Chris is a roll-up your sleeves kind of guy. He is a results-oriented technology product executive with 15+ years experience building and leading customer centered product teams in discovering, designing, and delivering software products.


Creating visuals that connect

 
 

Why Element?

We believe that behind every company or brand there is a compelling story to tell that connects them with their target audience. Our job is to tell that story.

Element Creative is a group of creatives committed to telling brands' stories through visual media. We are a team of photographers, filmmakers and brand strategists and our aim is to help connect brands with customers through engaging photography and video. 

With a branded approach in mind to content creation we aim to break the mold of standardized photography and video work. Our cinematic approach to each project allows us to create work you can not only see but experience and connect with.

 

 

We are Visual Content Creators & Brand Strategists.

Our Process

 

Start with discovering your brands core identity and mission. Create visuals crafted specifically to engage your audience and then take that story to market and measure the customers experience along the way.

 
 
Discover = We get to know your company and brand. We will help to develop personas help us to target the right audience.

DISCOVER

We get to know your company and brand. We will help to develop personas help us to target the right audience.

Define = We ideate and develop a brand story that will resonate with your target audience.

DEFINE

We ideate and develop a brand story that will resonate with your target audience.

Produce = After development, your story is given life through video and photo that will engage and move your audience.

PRODUCE

After development, your story is given life through video and photo that will engage and move your audience.

Engage = Now, we take your story and content to your target audience, keeping your company and message front and center.

ENGAGE

Now, we take your story and content to your target audience, keeping your company and message front and center.

Execute & Iterate = We continue to work daily to be sure your campaigns are meeting their conversion goals, growing and engaging your audience.

Execute & Iterate

We continue to work daily to be sure your campaigns are meeting their conversion goals, growing and engaging your audience.

 

 

“Element has nothing but my highest regards. Not only are they creative geniuses, but incredibly courteous & easy to work with. But, best of all, the work that Element produces is nothing short of amazing."

— Amanda G

“These guys are awesome! SO FUN to work with & produce incredible images! You can’t go wrong hiring Element Creative."

— Amanda H.

“The people at Element Creative are worth the 5-stars. I highly recommend them based solely on their quality of work, professionalism, and personalities. These guys made our project a thousand times better!"

— Roman P.